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lindseygrande: [Book] Designing Brand Identity by Alina Wheeler Excellent book on brand identity. I used this countless times for my identity design thesis. In a densely crowded marketplace, corporations, organizations, and even individuals look for ways to differentiate themselves. That is the job of branding.

Reblogged from lindseygrande

lindseygrande:

[Book] Designing Brand Identity by Alina Wheeler

Excellent book on brand identity. I used this countless times for my identity design thesis.

In a densely crowded marketplace, corporations, organizations, and even individuals look for ways to differentiate themselves. That is the job of branding.

Posted January 30, 2012 at 9:27 pm 23 notes

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  2. lil-dreamer said: LOL that books is require for my class!!
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